Best Practices for Retargeting Audience Segmentation for eCommerce
Retargeting is a powerful marketing technique that allows eCommerce businesses to re-engage with potential customers who have previously interacted with their website or products. Segmenting your retargeting audience is essential for maximizing the effectiveness of your campaigns. By dividing your audience into smaller, more targeted groups, you can deliver more relevant messaging and increase your chances of conversion. Here are some best practices for segmenting your retargeting audiences for eCommerce sales:
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